Behind The Headlines At CES, ‘Significant’ TV Viewing Changes: WPP Group’s Sir Martin Sorrell

LAS VEGAS – At events like CES 2018, noisy headlines about bright, shiny new technology can get ahead of reality. Take advanced television and shifting viewing habits, as seen through the eyes of WPP Group CEO Sir Martin Sorrell. “If you define television as screen and screen hours, there’s a bigger opportunity than there’s ever been. If you narrowly define it as free to air TV, it’s a bit more difficult,” Sorrell says in this interview with Beet.TV. So will there be [...]

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Back to Vegas: CES 2018